Glow & Oak
An editorial Shopify experience for cordless lighting
Glow & Oak is my direct-to-consumer store for rechargeable wall sconces. The storefront explains a simple product in a single line.
The brief
The product needs no wiring and no electrician, and the storefront had to make that clear right away. As the store’s owner, I designed it around one question: can a visitor understand the product and buy it easily?
Approach
The palette is drawn from the product photography: a warm, dark setting where the lights are the brightest element on screen. The headline, “Wall lights. No wiring.”, sits over the main photograph beside the shop button.
Sconces are presented as matching sets throughout. Cart, checkout, shipping, and payments run on Shopify.
Key features
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A one-line proposition
“Wall lights. No wiring.” appears in the first screen.
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Photography-led design
A warm, dark palette taken from the product images.
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Matching sets
Wall sconces are presented as matching pairs.
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Shopify checkout
Cart, checkout, shipping, and payments are handled by Shopify.
Additional views from the live site.
